Tuesday, April 28, 2009

Blog Commentary: Week 10

Seth Godin: Making commercials for the web
Very helpful outline.  Useful in marketing yourself as a company but could also be useful in marketing yourself as a designer or artist.  Getting the most of popular mediums and outlets in an efficient manner is not only an essential part of being in the new media industry but also one of the most excited parts, as well.

"MODE" foldable bicycle.  Designed by Taiwan-based company Pacific Cycles, Inc. (Ryan Carroll, Mark Sanders, Michael Lin). Made for commuters and those sick of the hassle of traditional bikes.  Very innovative and sleek.  Could be a very useful feature to come standard in future bikes, perhaps.

Answer: the iPhone, Flip, Kindle etc. offer a new platform of usability and flexibility.  Today, to attract attention is to be expandable.  Users can give their own input to a certain product, which allows for it to become extremely popular.  This concept very well applies to the Google Android phones, as well.

A standard DVD has been boosted in its capacity to 500GB by GE (General Electric).  However I wonder if this upgrade is too little too late.  As Core77 mentions, more and more devices are becoming connected to "the cloud", which ultimately proves more convenient than physical disc media formats.  For those that will still be purchasing these formats in the future, this could certainly prove to be very promising.  But again, discs scratch, get lost, etc.  Therefore still a slightly bigger hassle than dealing with downloadable content.  Great breakthrough, but still might not be enough to save the DVD format altogether.

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